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Fox Cities Visitor Spending Increases for 8th Year in a Row

Visitors to the Fox Cities spent $470 million in 2017, a more than 1.6% increase over 2016. The study estimates that this spending directly supported 5,650 jobs in the tourism industry and $102 million in wages and benefits for Fox Cities residents.

“2017 marked many milestones for our area including the completion of the Fox Cities Exhibition Center”, commented Pam Seidl, Executive Director of the Fox Cities Convention & Visitors Bureau. “Our future looks bright as we plan for a new sports facility and continue to prove the attractiveness of our destination to visitors in the convention, sports tournament and leisure markets”.

According to the study, visitor spending dollars were led by the Food and beverage sector, totaling $142 million. Food and beverage spending accounts for just over 30% of every visitor dollar spent in the Fox Cities area. Two of the industries considered to be the ‘core’ for tourism in our region, lodging and retail, followed with $107 million and $98 million respectively.

The visitor spending figures are part of a statewide economic impact study conducted by Tourism Economics, an Oxford Economics Company.

Take a look back at the excitement of 2017 in our Year in Review video: https://www.youtube.com/watch?v=ne3KBL7oN30

Posted on May 8, 2018 at 09:22

Fox Cities Visitor Guide

Fox Cities Visitor Center

3433 W. College Avenue, Appleton, WI 54914


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