
National Travel & Tourism Week
Let's work together to move #TravelForward
In 2022 alone, sports tournaments and events in the Fox Cities generated an estimated $9.8 million dollars in direct visitor spending
This massive economic impact to hotels, restaurants, retailers, and other businesses in the community would not be possible without the groups and individuals that partner with the Fox Cities CVB to host their events. From youth tournaments to world championships, the stories below are a testament to a few of the many that have done their part in helping the CVB move travel and our local economy forward.
Throughout the planning process, the Fox Cities CVB worked with the WATL and WKTL teams to create a customized event experience unlike anything done before. Passion and support for the event was evident all throughout the Fox Cities community with one example being three local breweries uniting to create a "championship lager" made specifically for the event.
The World Axe and Knife Throwing Championships led to an estimated 850 hotel room nights and roughly $500,000 of direct visitor spending. Hosting this event was a large-scale team effort and the economic benefit was spread all throughout the community. The Championships were also broadcast on the ESPN family of networks multiple times creating additional advertising and marketing value for the Fox Cities.
Fox Cities leaders are already planning a proposal to bring this event back to Appleton and the CVB is looking forward to the growth and success WATL and WKTL are positioned to experience in the years to come.
AAHA continued to add events over the course of the next few years and hosted six hockey tournaments in the 2022-2023 season. The high quality of events hosted by Blair and his committee along with the draw of the Champion Center have led to most of the AAHA tournaments being sold out.
AAHA tournaments in the 2022-2023 season will bring an estimated 1,500 hotel room nights and over $500,000 in direct visitor spending to businesses in the Fox Cities. Matt Blair and the AAHA board continue to be great partners in helping grow tournaments and the sport of hockey in the community.
Fitzgerald started with two tournaments in 2020 and has now grown the lineup to six in 2022. Teams from across the state and the Midwest participate in these tournaments and Prep Dig events in 2022 brought in an estimated 1,440 hotel room nights and over $500,000 in direct visitor spending.
Proving to be a true advocate of the Fox Cities and the Champion Center, Fitzgerald has extended his reach beyond volleyball, helping to bring an additional seven Prep Network basketball tournaments annually to the Champion Center.
National Travel & Tourism Week
Let's work together to move #TravelForward
Our Tourism Development Grant
Have you ever enjoyed a show at the Fox Cities PAC or taken a leisurely stroll across the Fox Cities Trestle?
TravelForward Groups
Group events and business travel are critical drivers of visitor spending in the Fox Cities and these 3 groups were key contributors in 2022
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